Track and Increase Your Keyword Visibility Score
See how visible your website really is in Google’s organic results.
Keyword.com’s SEO Visibility Index shows your total search presence across keywords, devices, and locations, helping you measure, benchmark, and grow your brand’s footprint in the SERPs.
On-demand updates
Keyword visibility
Keyword grouping
Accurate SEO Reports
Understand and Optimize Your Search Visibility
On-Demand Updates
Refresh your keyword visibility score daily or weekly to stay aligned with Google’s SERP changes. Monitor how rankings evolve over time and react fast to new algorithm updates.
Keyword Visibility by Device and Location
Measure your visibility index with granularity to understand your website’s local SEO performance. Our tool shows visibility at the keyword and overall site level — plus mobile and desktop devices.
Track Visibility Across Keyword Groups
Group keywords by product, campaign, or funnel stage to uncover where your site performs strongest, and where optimization is needed. Keyword.com aggregates visibility across clusters so you can prioritize improvements that drive the biggest impact.
Accurate, Client-Ready SEO Reports
Include visibility metrics in automated keyword ranking reports to clearly demonstrate progress. Keyword.com’s reporting suite helps agencies communicate results simply, even to non-technical stakeholders.
Turn SEO Data Into Action
Understand exactly how visible your website is, track progress over time, and share results that prove ROI.
- On-demand updates
- Keyword visibility
- Keyword grouping
- Accurate SEO reports
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Visibility Score FAQs
Find answers to common questions about Keyword.com’s SEO Visibility Index.
A keyword visibility score (also called a Visibility Index) measures how visible your site is in Google’s search results across your tracked keyword set. It’s a reliable way to quantify overall SEO performance beyond individual rankings.
Keyword.com uses your tracked keywords, their search volumes, and click-through rate estimates to calculate a percentage (out of 100%) that reflects total visibility across all rankings. If your visibility score is 24%, you’re capturing only a quarter of the potential traffic across your keyword set. Improve it by increasing rankings, targeting higher-volume keywords, or expanding your tracked keyword list.
Keyword.com gives you everything to manage SEO visibility from one place. Track rankings across multiple locations and devices, connect integrations like Google Search Console and Looker Studio, and access real-time insights through custom dashboards or our Rank Tracker API. You can extend your tracking beyond Google with our AI Rank Tracker, which monitors how your brand appears across AI search engines. Start tracking everything from one dashboard, free for 14 days.
Not within the visibility score, but you can track your AI visibility separately using Keyword.com’s AI Rank Tracker, which monitors your brand mentions and citations in AI Overviews, ChatGPT, Gemini, and Perplexity.