MCP server · New

Talk to your rank tracker. Right inside Claude.

The Keyword.com MCP server lets Claude Code, Codex, Cursor, and any MCP-compatible AI assistant pull your rankings, share of voice, and competitor data in real time — and act on it. No dashboards, no exports, no API wrangling.

Free with every plan · 14-day trial · No credit card required

Real-time data Read & write Desktop, mobile & Maps 50+ tools Works with Claude, Cursor, more
Claude · Keyword.com MCP
Pull this week's biggest movers across all my projects.
get_keyword_metrics get_share_of_voice

Last 7 days: 14 up, 8 down. Share of voice +1.2pp.

  1. 1. “best email marketing tool” #3 → #8
  2. 2. “email marketing” #5 → #12
  3. 3. “what is email marketing?” #7 → #14

How it works

Connect in under two minutes

No API keys. No config copy-paste. Just OAuth.

Step 01

Connect

Add the Keyword.com MCP server URL to your AI client.

Step 02

Sign in

Authorize your Keyword.com account once via OAuth.

Step 03

Ask a question

"How are my keywords trending this week?"

Need platform-specific setup? Read the full setup guide →

What is it?

A bridge between your AI assistant and your rank data

MCP — the Model Context Protocol — is an open standard that lets AI assistants securely call external tools. Our MCP server exposes Keyword.com's API as a set of tools your AI can use directly.

That means your AI assistant doesn't need to be told how to use our API. It already knows. You just describe what you want in plain language and it picks the right tools, runs them, and gives you the answer.

See the install steps
Claude

Your AI assistant

Claude Code · Codex · Cursor

“Show me this week’s biggest ranking drops.”
MCP
Keyword.com

Keyword.com

Your live rank data

“keyword rank tracker” #3→#8
“google rank checker” #5→#12
“seo reporting tool” #7→#14
Share of voice 23.4%
What’s the state of my SEO this week?
Synthesizing · 3 tools
Brief · keyword.com ~30s
Wins
  • +12 keywords into top 10
  • Share of voice +2.3pp vs last week
Risks
  • 3 keywords hovering at rank 11–13

Why it matters

Skip the dashboard. Just ask.

Most rank tracking work isn't tracking — it's interpreting. Pulling reports, cross-referencing keywords, spotting movement, summarizing the why. Work that takes a human 30 minutes takes an AI assistant 30 seconds, if it has the data.

With the Keyword.com MCP, your AI has the data. Ask it anything about your rankings, share of voice, top pages, or competitor movement — and it'll pull, analyze, and explain in one shot.

Common use cases

What SEOs use it for

Each one replaces 10+ minutes of clicking, filtering, and exporting.

Weekly digest

Monday morning ranking brief

“Pull this week’s biggest movers across all my projects and summarize the top 5 wins and 5 risks.”

Client briefings

Draft a Q1 client brief

“Pull rank changes, share of voice trend, and competitor moves for project Acme this quarter, and draft a one-page summary I can paste into Notion.”

Diagnostics

Investigate ranking drops

“Which keywords lost the most ground this week, and what URLs are now ranking in their place?”

Bulk ops

Onboard 75 keywords in one shot

“Take this list and add every keyword to my "AI search" group, all targeting google.com US.”

Insight

Pattern-spot your top pages

“What patterns do you see in my top 20 ranking pages? Anything I can replicate elsewhere?”

Alerts

End-of-day movement check

“Did anything important change in my account today? Brief me on what matters.”

What's exposed

Over 50 tools, ready to use

Every tool below is available out of the box. Your AI picks the right ones for each question.

list_projects

Every project the user owns with keyword counts and subprojects.

search_projects

Find projects by name with case-insensitive substring match.

get_project

Full project details — keyword counts, tags, branding, subprojects.

add_project

Create a new keyword-tracking project, idempotent by name.

create_group

Create a sub-project (group) under an existing parent project.

archive_project

Archive a project — pause tracking without losing history.

restore_project

Restore a previously archived project to active tracking.

delete_project

Permanently delete a project and all its keywords.

list_keywords

A project's keywords with rank, MSV, CPC, and change metrics.

search_keywords

Search the user's keywords across every project, by text + filters.

get_keyword

One keyword's current rank, MSV, CPC, change, and lifecycle state.

add_keywords

Add tracked keywords to a project in bulk (up to 100 per call).

update_keywords

Bulk-update URL, region, language, type, and other attributes.

delete_keywords

Soft-delete tracked keywords by id (up to 1000 per call).

refresh_individual_keywords

On-demand SERP refresh for specific keywords by id.

refresh_keywords_by_project

On-demand SERP refresh for every keyword in a project.

export_keywords

Export keywords to a downloadable CSV — full account or one project.

search_tags

Find tags by name within a single project.

get_keyword_history

One keyword's rank history over the last N days (up to 365).

get_keyword_metrics

Multi-timeframe rank-bucket movement for a single keyword.

get_keyword_competitors

Top competing domains for one keyword, with rank history.

get_serp

Daily SERP for one keyword (organic listings + rank) over a window.

serp_account_summary

Cross-project keyword totals and rank-bucket distribution.

serp_account_performance

Per-project performance rollup vs a baseline date.

serp_account_top_positions

Per-project bucket counts (current / previous / start-of-period).

serp_project_performance

Project bucket comparison (Top 3 / 10 / 20 / 100) vs baseline.

serp_visibility

Daily visibility-score time series for a project.

serp_visibility_drivers

What drove visibility change — by keyword or by page.

serp_estimated_traffic

Daily estimated-traffic time series for a project.

serp_share_of_voice

Daily Share of Voice for the top-10 competitor domains.

serp_ranking_distribution_trend

Daily ranking-bucket distribution trend over a window.

serp_concentration

How much visibility comes from the top-N keywords.

serp_top_pages

Top URLs in a project with deltas vs a baseline date.

serp_ranking_urls

Best-performing URLs snapshot — avg rank, MSV, CPC.

serp_emerging_pages

Pages whose first ranking appearance was in the last N days.

serp_search_intents

Keyword counts and traffic per search-intent bucket.

serp_features

Featured Snippets, PAA, AI Overviews, and other feature counts.

serp_movers_window

Keywords entering / exiting top-N, consistent trends, recoveries.

serp_anomalies

Detect unusual rank movement that crosses anomaly thresholds.

get_alerts

Account ranking alerts that crossed the user's thresholds.

get_top_competitors

Top competitor domains in a project, ranked by SERP appearances.

suggest_related_keywords

Semantic keyword ideas around a seed term — with MSV/CPC.

suggest_competitor_keywords

Keyword ideas mined from a competitor's ranking footprint.

aiv_list_domains

The user's tracked AI Visibility domains across LLM engines.

aiv_get_domain

Fetch one AI Visibility domain by id.

aiv_list_search_terms

List the LLM prompts tracked for an AIV domain.

aiv_metrics

Composite AIV dashboard — visibility, sentiment, mentions, citations.

aiv_sentiment

AIV sentiment breakdown by engine — positive, neutral, negative.

aiv_citations

Who cites whom across LLM engines and prompts.

get_account_info

Plan, usage counters, refresh-credit and AIV-credit balances.

list_tracked_regions

All search regions, languages, and device types in use.

get_account_sharing_settings

Account-wide share-link branding and visibility settings.

update_account_sharing_settings

Update account-wide share-link branding and visibility.

get_project_sharing_settings

Per-project share-link settings and branding override.

update_project_sharing_settings

Update per-project share-link settings and overrides.

submit_feedback

Send feedback to the team when a tool falls short or you have an idea.

Why it's different

Built for the way SEOs actually work

Free with every plan

No add-on fee, no usage cap. Works with the 14-day free trial too.

Read & write

Pull data and act on it. Add keywords, refresh projects, archive groups — all from chat.

Open standard

MCP is open and vendor-neutral. Switch clients without re-learning anything.

Secure by default

OAuth 2.0 with browser consent — no keys to copy. Every write call asks for your approval before running.

Plug your rank tracker into your AI assistant

Free with every Keyword.com plan. Two minutes to install. Works with Claude Code, Codex, Cursor, and every other MCP-compatible tool.

14-day free trial · No credit card required

FAQ

Rank Tracker MCP FAQs

Everything you need to know to get started.

Works with

Claude CodeCodexCursor

Plus any other MCP-compatible client. See the full list.

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